Google SheetsWeek of 12 OctoberExample outputWeek of 12 October
| Day | Date | Platform | Pillar | Hook | Format | Status |
|---|---|---|---|---|---|---|
| Mon | 12 Oct | Story | We stopped posting every day. Then our numbers went up. | Text post | Idea | |
| Tue | 13 Oct | Lesson | Posting less is not lazy. It is a strategy. | Carousel | Idea | |
| Wed | 14 Oct | YouTube | Deep dive | Why posting less made our content work harder | Long-form video (10-15 min) | Idea |
| Thu | 15 Oct | X | Lesson | Daily posting was costing us more than time. | Thread | Idea |
| Fri | 16 Oct | Behind the scenes | What our content week looks like now we post less | Reel | Idea | |
| Sat | 17 Oct | Newsletter | Recap | This week: why fewer posts worked better for us | Email roundup of the week | Idea |
| Sun | 18 Oct | None | Rest | None | Rest day | Idea |
Made with Claude · TemplateGoogle Sheets · Spreadsheet
One idea, one week. A week planned from one idea for Acme Studio, a made-up content studio. Shown as Claude filled it in.
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Content and socialTemplateMembers
A content calendar you fill in with your AI in about twenty minutes, one idea stretched across a week of posts.
Version 2.1Updated 12 Oct 2026
Membership also includes Launch a one-page site with your AI in an hour and Build a brand kit in an afternoon.
Pick one idea for the week and this calendar stretches it into a post for each day: a hook, a format and a platform for each, with a status column to track what is done.
Fill in the blanks yourself, or upload the template to your AI with your idea and fill it in together.
Skill level: New to AI
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Download the template.
Start a new chat in Claude, upload it and ask it to fill it in with you.
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Claude · Claude Opus 5.512 Oct 2026Claude21 Sep 2026Google Sheets21 Sep 2026 · Imported from the CSV fileChatGPT20 Sep 2026
0:38A 38 second vertical short for Northwind Coffee, a made-up roaster: six b-roll shots of a pour-over, with the words on screen from the script. Sour and thin means too coarse, bitter and dry means too fine.
Made with Claude Code · PlaybookExample outputPlaybook, Members
MarkdownExample outputHow we plan a month of content in one afternoon
Source: YouTube auto-captions copied from Show transcript, about 5 minutes, one speaker. [Music] tags removed. No unclear passages.
Why we stopped posting every day (00:04)
Hi, welcome back. So today I want to talk about how we plan a month of content in one afternoon, because for a long time we didn't do it that way at all.
So for about a year we posted every single day. Every single day. And by the end of it, nobody on the team wanted to open the content calendar. Nobody.
And the posts got worse, not better, which is the opposite of what you'd expect, right? You'd think practice makes it better. But we were making content to fill a slot, not
One video a month (00:48)
So we changed one thing. Just one thing. Now we record one long video at the start of each month, and everything else comes
Pe
Made with Claude · SkillSkill, Members
InstagramExample output
Say the point first
acmestudio
Before every answer on camera, we say the point in one sentence. Then we explain it. That sentence can be lifted straight out as a post. And if we can't get the idea into one sentence, it isn't ready yet, so we park it until next month. Save this for the next time you record.
Made with Claude · PlaybookPlaybook, Members
Included with membership: 10 systems, 21 parts
Membership also includes Launch a one-page site with your AI in an hour and Build a brand kit in an afternoon.